Do you know SDGs?SDGsご存知ですか。

Mariam El-Hakim

2019.11.20

This is not an abbreviation that relates to Gelato making process or anything like that. This time I would like to talk about something completely different yet connected to the concept of our whole business here in Prema i.e.Sustainability. Which brings us to SDGs: Sustainable Development Goals. https://www.unic.or.jp/activities/economic_social_development/sustainable_development/2030agenda/

I am not going to go into details of SDGs since I am no expert and I didnt know much about it to be honest till one month ago when I joined Prema. So I dont think I am fit to explain it. But what I would like to do is sharing some points that I have realized when I read about SDGs.

When I first read about these 17 global goals that contribute to the sustainability of our world that is suffering a lot right now, my first impression was (Can our world problems be broken down into 17 points like that? And does the numbering highlights priority?)

Well, the colors and symbols did help in understanding the whole idea about each goal, but it was only when I read further into each single goal that I realized something…

The goal listing does look deconstructed. And the numbers do give an impression that you need to go from one goal then move to the other. That is why when I first read it I felt very powerless and insignificant, I am just one individual. How can I hit all these targets intentionally?

But when I thought more about it, I realized that they are in fact deeply connected together. One single action towards a single goal can actually have a major ripple effect to reach other goals. Like pinball game or a complicated version of snakes and ladders.

So when I thought about it from another angle. Ex: I can focus on a thing that I am good at right now and by means of ripple effect it can reach further places than I ever planned or expected.

This realization made me more conscious about my actions and how important they can be even if the changes made are not visible to me.

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1分でわかる
プレマルシェ・ジェラテリア

  • 自然食屋が、そのノウハウの全てを注ぎ込んだ京都のジェラート店
  • イタリアジェラート協会 国際コンテスト3年連続複数部門受賞
  • 正統イタリアン・ジェラートでありながら、和素材を生かしている
  • 機能素材やスーパーフードを多用し、罪悪感ゼロで楽しめる
  • 日本最大級のヴィーガン、ノンミルクジェラートの品揃え
  • 安価で味の粗いサトウキビ由来の白砂糖は一切不使用
  • 合成乳化剤・合成安定剤、合成食品添加物は一切不使用
  • 主に外国人から特別に高い評価を受け、行列になる日もある
  • チーフ・ジェラティエーレ(ジェラート職人)は中川信男
  • 前代未聞の「ジェラートのすべてが米素材100%」も各種開発
  • 「食べたら血流が増加する」という公的試験機関データあり
  • 京都でフードバリアを超えるというプロジェクトを立ち上げ
    Beyond “Food barrier”! 参照 )
  • 私たちが作るジェラートは「心の薬である」と真剣に希求